“The messages that are critical are always the same. You always need to know what your audience is struggling with and what it looks like in their everyday life.” - Kristin Macintyre

Authenticity is Addictive 012: The Formula for Writing Conversion Copy That Connects & Converts

There are three primary factors that influence the success of your launch: your relationship to the people on your mailing list, the quality of your product or service, and the effectiveness of your messaging. In this episode, Launch Copywriter Kristin Macintyre shares her secrets for writing personality-filled copy that connects & converts. 

Kristin Macintyre is a Launch Copywriter who writes done-for-you sales pages and emails for digital course creators. She knows what it takes to write copy that sounds like you, connects with your people, and turns browsers into buyers.

Join us for our conversation, where we discuss:

→Kristin’s journey from English teacher to in-demand Launch Copywriter

→How to ask better questions so that your copy is stronger

→Why you’ve got to tell the story your audience is telling themselves about their struggles

→The necessity of writing conversational copy, no matter what industry you’re in

→The true definition of personality-filled copy, and how to make it work for your brand

→The connection between poetry and copywriting (you’ve probably never thought of it like this!)

 

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Connect with Kristin Macintyre:

www.macintyrecopy.com

www.instagram.com/kristin.macintyre

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