Anna Gudmundson: Gamify Your Sales Team, Get a Coach, Dealing With Loneliness
1Description
Anna is the CEO and co-founder of Sensate, a consumer device that uses infrasonic waves and sounds to relieve stress. Since launching in 2019, Sensate has experienced rapid growth, with a $10.2M revenue run rate and thousands of units sold globally.
Time Magazine nominated Sensate as one of the best inventions of 2022, and the company is backed by venture funds including Unlock, Incisive, and Expert DOJO. Sensate recently raised ~$3M from their users via a community round on Wefunder.
We had the opportunity to speak with Anna and learn about her captivating journey as a startup founder and former turnaround CEO. Here are the key takeaways:
Dealing with loneliness
Get a coach
Ignore sunk costs
Gamify your sales team
Consider hybrid teams of in-house staff and part-time contractors
Dedicate your life to what you love
Sleep trumps hustle porn
United States
