DiscoverThe Brand HunchChallenger marketing: Lessons from a growth hacker
Challenger marketing: Lessons from a growth hacker

Challenger marketing: Lessons from a growth hacker

Update: 2025-08-21
Share

Description

In this episode of The Brand Hunch podcast, we sit down with Anna Cheng, Head of Marketing at Turo. An experienced growth marketer, Anna shares her perspective on marketing with a challenger mindset; she runs weekly marketing experiments and expects the same from her team. It's an episode full of "how to" growth hacking ideas.
Comments 
In Channel
loading
00:00
00:00
x

0.5x

0.8x

1.0x

1.25x

1.5x

2.0x

3.0x

Sleep Timer

Off

End of Episode

5 Minutes

10 Minutes

15 Minutes

30 Minutes

45 Minutes

60 Minutes

120 Minutes

Challenger marketing: Lessons from a growth hacker

Challenger marketing: Lessons from a growth hacker

Anna Cheng, Lindsay Rogers