DiscoverThe Brand HunchThe ROI of doing good: Can brand purpose drive growth?
The ROI of doing good: Can brand purpose drive growth?

The ROI of doing good: Can brand purpose drive growth?

Update: 2025-02-20
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In this episode of The Brand Hunch podcast we chat to Natalie Placko, Global Brand Director at Intrepid Travel. Natalie has been with the brand for over 16 years; we talk about the power of brand purpose underpinning growth, how the team reimagined the role of brand building during the pandemic, and how to successfully scale a global brand through the power of people.
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The ROI of doing good: Can brand purpose drive growth?

The ROI of doing good: Can brand purpose drive growth?

Lindsay Rogers, Natalie Placko