E031: One month countdown to BFCM: What We're Working On Right Now To Maximise Success
E031: One month countdown to BFCM: What We're Working On Right Now To Maximise SuccessDescription
First up today, we’re checking in on Cody’s recent product drop and talking about some of the tactics and thinking behind the success of the drop so far, and then we get into Q4 production and what we’re working on right now to get ready for the biggest time of the year and ensure a successful BFCM. We also get into our first MOperators Hotline question so stay tuned for that. If you’d like to submit your question or current DTC challenge for a chance for it to be discussed on the show, click this link to apply: https://forms.gle/1W7nKoNK5Zakm1Xv6
00:00 Introduction
11:27 Jones Road Beauty's New Product Launch
27:04 Preparing for BFCM: Strategies and Insights
38:31 Inventory Management and Marketing Collaboration
42:46 Product Launch Strategies and Team Dynamics
47:23 Innovative Approaches for Black Friday Campaigns
52:33 Direct Mail and Retention Strategies
56:41 Web UX and Team Collaboration
01:01:11 Service-Based Business Marketing Insights
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