EP47: Retail Safari® to See the Future of Retail with Joi Pratt, WSL
Update: 2023-02-01
Description
In this episode, Wendy Liebmann talks with Joi Pratt, Senior Consultant for Shopper Activation, at WSL Strategic Retail, about how the WSL team brought the future of retail to life in real time through a customized Retail Safari®.
They discuss:
- The 5 Health & Wellness trends that were the focus of a two-day event conducted in collaboration with the Kroger Company in Cincinnati.
- The diversity of retail that inspired 30 CPG attendees – from robotics at the Ocado Shed that enable fast seamless delivery, to immersive experiences at Jungle Jim’s, to the passion of REI associates, to the Kroger Marketplace and urban format, and more.
- How bringing people together encourages new thinking and partnerships to deliver what shoppers want now. And will.
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