Ep. 183: Bringing gamified avatars to iGaming w/ Tom Lemke of Savage Tech

Update: 2025-10-01

Description

Ep. 183 features Tom Lemke, founder of Savage Tech, the world's first true gamified retention engine for the iGaming industry.

Hear him discuss:

His review of the recent SBC Summit conference in Lisbon

How his experience co-founding esports teams shaped his understanding of player engagement

How avatars, achievements, and progression systems improve retention and customer loyalty

Why being likeable is an underappreciated quality when it comes to B2B sales

The importance of continuing to show up "on the circuit" at iGaming industry events and conferences

Why he decided to retire from participating in industry startup pitch competitions

Lessons learned from Adar Ziv, the self-proclaimed "Chief Linkedin Officer"

His experience having just closed a seed round, and the importance of smart money over just money

How Savage Tech is approaching localization for markets like Asia, Brazil, and Africa

Catch the video version of this episode here.

Learn more 👇

➡️ Savage Tech website

➡️ Tom Lemke on Linkedin

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This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.