Ep. 181 features Tony Ryan from Bet Caddy, which is building the ultimate sports remote to personalize and streamline the fragmented sports streaming experience.

Hear him discuss:

• How betting and fantasy sports make every game moment meaningful for modern fans

• The origin story of Bet Caddy, sparked by college sports bars and basement brainstorming

• How Bet Caddy delivers a RedZone-style experience for every day of the sports calendar

• Using real-time notifications to surface key betting moments before they happen on TV

• Drawing inspiration from Spotify’s model to curb piracy through a superior experience

• What they learned from their March Madness beta launch and how it shaped the product

• Preparing for NFL and college football season with weekly product updates and improvements

• How they racked up 25 million organic social views using short-form viral videos

• Their monetization strategy combining sportsbook affiliate deals and streaming referrals

• The reality of building a complex product as non-technical founders learning along the way

• Why Golden State Warriors guard Pat Spencer became their first athlete investor

Catch the video version of this episode here.

Learn more 👇

➡️ Bet Caddy website 

➡️ Tony Ryan on Linkedin

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This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.