Ep. 198: When It's Time To Let Go: Firing Your Internal Marketing Bottleneck
Description
Nick and Michael are back, and this time, they're pulling no punches. In this candid and timely episode, they tackle one of the most sensitive but critical issues in urgent care marketing: knowing when your internal marketer has become a blocker, not a builder.
Whether you’re dealing with a family-hired marketer, an emotionally tied team member, or someone simply out of their depth, this conversation is for you.
Drawing from real stories and recent client experiences, Nick and Michael unpack:
🚩 The red flags of marketing bottlenecks💔 Why emotional loyalty can quietly sabotage your growth🎭📊 How to separate drama from data when making hard decisions🤝✨ What a true growth partner looks like — and how to find one📋🛠️ A clear, step-by-step framework for auditing, documenting, and (if needed) letting someone go
This episode isn’t about blame — it’s about clarity, accountability, and protecting your clinic’s future. Because if your internal marketing isn’t aligned with your goals, you’re not just stuck — you’re bleeding potential.
Nick and Michael also lay out how to avoid chaos before it starts: ownership of digital assets, documenting deliverables, and when to seek outside help.
If you're a clinic owner who's been feeling stuck, exhausted, or just unsure whether your marketing team is truly moving the needle, this episode is for you.
🔗 Resources & Mentions:
- Free “DIY Toolkit” for Clinics: https://offer.patientcaremarketingpros.com/diy-toolkit
💬 Stay Connected:
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Website: https://patientcaremarketingpros.com
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YouTube: https://www.youtube.com/channel/UC9nwkAwIyiVvsLTWGoeRbWA
Want to be a guest, recommend someone for the show, or ask a question? Reach out! We’d love to hear from you! Email us at hello@patientcaremarketingpros.com
🎵 Intro/Outro Music by Devin Smith: https://open.spotify.com/artist/4UdQjNXnACFE2VpkEoP8v2?si=pDx5jsgtRFOtwrpMOKOkuQ