Episode #132: Delivering Value Is the Ultimate Metric, with Travis Bryant
Update: 2019-01-23
Description
It’s easy to fall into the trap of always thinking in terms of revenue when looking at sales and service. Join Travis Bryant, Executive in Residence at Redpoint Ventures, as he makes the case for putting delivering value first. With a clear view of the ideal customer and a strong understanding of what they need, you can help every buyer make the best decision for them. Yes, it takes courage to look beyond revenue, but somebody needs to ensure customers are successful and remain loyal. https://sforce.co/2sEVs77
Guest: Travis Bryant (https://linkedin.com/in/tbryant80)
Host: Kevin Micalizzi (https://linkedin.com/in/kevinmic); Natalie Petouhoff (https://linkedin.com/in/drnataliepetouhoff)
Related resources:
- Tom Tunguz - Venture Capitalist at Redpoint http://bit.ly/2HiVXhe
- Bring down the house. Sell like an opera singer, with Kunya Rowley https://sforce.co/2Rxxv0r
- Find the Middle Ground Between “Always Be Closing” and “Never Be Closing” https://sforce.co/2U0zSFN
- Matching Your Product’s Value with Your Customer’s Values https://sforce.co/2A1a4lG
- Why the Sales Profession is Broken and How We Can Fix It http://sforce.co/2tM0X75
- What Personal Trainers Can Teach You About Sales https://sforce.co/2POzbOg
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