Episode 46: The Guesting Strategy That Has Skyrocketed My Podcast Visibility
Description
In this episode of Podcast Growth Tools, I’m sharing one of the most fun and effective strategies I’ve tested this year: the podcast swap (with a strategic twist).
Forget the traditional “I’ll go on yours if you come on mine.”
This is a smarter approach that allows you to record one collaborative episode, add your own intro/outro, and publish it on both feeds.
Here’s why this works:
You're reaching new, aligned audiences in an authentic way—without chasing algorithms or overbooking your calendar. One recording. Two pieces of content. Double the visibility.
Inside this episode, I cover:
- What a podcast swap really looks like (and how it’s different from a regular guest interview)
- How it builds stronger connections and drives organic listenership
- My 3-step framework for pitching, recording, and publishing the swap
- Whether or not you should release the episode on the same day
- How to keep it casual and collaborative while still being strategic
Timestamps:
- 1:45 - Importance of guest podcasting
- 3:15 - Targeting ideal podcast audiences
- 5:20 - Success stories from recent guest spots
- 7:45 - Explanation of a podcast swap
- 10:10 - Benefits of podcast swaps
- 12:50 - Steps to prepare for a podcast swap
This strategy has been lighting me up lately, and the results have been amazing.
If you're looking for a way to grow your audience without burning out—or scheduling more interviews—this one's for you.
🔗 Explore more at: https://www.podcastmarketinghub.com
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