Facial recognition is delivering serious results—one retailer reported a 25% drop in shrink—but it’s still on shaky ground.

Professor Emmeline Taylor and Colin Peacock return to explore the real-world complexities of deploying this technology, from shared watchlists and legal grey areas to misidentifications that can make headlines.

As more retailers turn to facial recognition, getting the human touch right is crucial: who gets notified, how they respond, and how trust is maintained.

With a code of practice now on the table, this is a must-listen for anyone working through their own policies for facial recognition.

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