Product Protection
Description
This week, Colin Peacock and Professor Emmeline Taylor catch up to discuss the latest innovations from global retailers in protecting high-risk and high-shrink products — without sacrificing the shopper experience.
From app-based access to locked cabinets, through to creative new tagging solutions and packaging redesigns, this episode looks at how retailers are trying to reduce theft while keeping products available and sales high.
Together they explore how retailers are balancing the addition of friction, in the form of product protection measures such as nets on meat, or smart cabinets, with the requirement to deliver a low friction shopper journey experience — summarising ideas shared by over 80 retailers worldwide.
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