Lead magnets, funnels, and ads - OH MY!

We talk A LOT about them - I know. But it’s because they’re SO important... More than important - ESSENTIAL to growing your business.

For some though, it may sound like jargon. That’s why today I’m taking a step back to define the terms, and pin down the reasons why you need to know what lead magnets are vs slow funnels and how to leverage them in your business.

Because one thing’s for sure—you need these strategies to close sales and see real results 💰💰💰.

Click that play button to listen to this episode and let’s dive into the pros and cons of lead magnets and slow funnels.

Key Takeaways:

❓ Lead magnets vs slow funnels + the pros and cons of using them for your business
🧲Lead Magnets
        ✅ Lead magnets are an inexpensive way to get customers because they’re free
        ✅ They can come in the form of files (like PDFs) that are easily digestible and take less time to consume
        ✅ Key terms when dealing with lead magnets: it’s tangible, it's quick, it's digestible
         ❗Messaging needs to be on point so your lead magnets don’t just bring in freebie seekers 
🧲 Slow Funnels
       ✅ Slow funnels are also called “self-liquidating offers” because that’s literally what they do — they self-liquidate
       ✅ Self-liquidating offers can come in the form of templates that your customers can take and implement RIGHT NOW 
       ✅ Self-liquidating offers must be customizable enough for your business, for your brand, and for your identity
       ✅ Self-liquidating offers work well when you set up order bumps that interested people can purchase
         ❗This strategy works if you’re ready to set aside a budget for your funnels

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