DiscoverClub Conversations: A Marketing PodcastHow to Build a Community Around Your Brand
How to Build a Community Around Your Brand

How to Build a Community Around Your Brand

Update: 2025-03-26
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This conversation explores the significance of building a brand community, emphasizing its impact on customer loyalty and engagement. It delves into the psychology of belonging, the various types of brand communities, and a step-by-step guide to creating a thriving community. Real-life examples illustrate successful brand communities, while common mistakes to avoid are also discussed.

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How to Build a Community Around Your Brand

How to Build a Community Around Your Brand

Caleb Roche