The Importance of Data Privacy in Marketing
Update: 2025-02-12
Description
In this episode of Club Conversations, Caleb Roche discusses the critical importance of data privacy in marketing. He explores the increasing consumer awareness around data privacy, the impact of regulations like GDPR and CCPA, and the ethical considerations marketers must take into account. The conversation emphasizes the need for transparency, the shift towards first-party data, and best practices for ethical data use. Caleb also highlights future trends in data privacy, including the demand for transparency and the rise of global data protection standards.
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