DiscoverGrowth ModeHow to Use AI in Your Marketing (Proven Case Study) with Chris Smith
How to Use AI in Your Marketing (Proven Case Study) with Chris Smith

How to Use AI in Your Marketing (Proven Case Study) with Chris Smith

Update: 2025-11-18
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Description

Jimmy Mackin sits down with Chris Smith to break down the AI-powered content system that helped him 10x his reach - without adding headcount or lowering quality.


They walk through the exact GPT setup Chris uses to produce high-performing content daily, how he built a flywheel that feeds itself, and the mindset shift agents need to go from grinding to growing.


Here’s what’s covered:



  • Why most marketers are stuck on “what to post” - and how AI solves the content bottleneck once and for all

  • How Chris built four custom GPTs (and what each one does) to research, write, and edit in his voice

  • Why listening to the algorithm (not fighting it) is the fastest path to relevance and reach

  • How to train your AI using your own content (or someone else’s) if you’re starting from zero

  • What a real AI content factory looks like, from newsletter to green screen scripts to carousels

  • Why “quantity vs. quality” is a false choice when you build a system that scales both


This is a tactical, behind-the-scenes look at how to use AI to grow your brand, your business, and your audience, without burning out or falling behind.


🎧 This is Episode 13 of Growth Mode, the weekly podcast for agents, marketers, and business owners who want to move faster, think bigger, and grow on purpose.


Join the Conversion Club here → https://www.conv.codes/bundles/conversion


Get The Chris List here → https://theconversioncode.kit.com/8e8f06df24


Keep going, based on what you need:


→ Need more listings?

Get proven marketing and sales campaigns at ListingLeads.com


→ Want to get smarter with AI?

Join Jason’s AI Marketing Academy: academy.jasonpantana.com


→ Done winging it?

Start with a free coaching consultation: https://bit.ly/TFfcc


→ Want to build beautiful AI Seller Reports in minutes?

Get started with Beacon: https://www.buildyourbeacon.com/


Stay Connected

Tom Ferry

Website – https://TomFerry.com

Instagram – @tomferry

Facebook – Tom Ferry

Podcast – https://TomFerry.com/Podcast

Events – https://www.tomferry.com/events

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How to Use AI in Your Marketing (Proven Case Study) with Chris Smith

How to Use AI in Your Marketing (Proven Case Study) with Chris Smith

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