On this episode of the Kaya Cast Podcast, host Tommy Truong sits down with Matt Ritchey, founder of Inner Circle Community, to explore how neuroscience, NLP, and conscious leadership intersect with the evolving plant medicine and cannabis spaces. Learn what NLP really is, how the unconscious mind influences decisions, and practical ways to show up with presence, connection, and integrity while scaling a business. Matt shares his personal journey—from motocross athlete to trauma healing with cannabis and ayahuasca to building Elevated Executive, a bridge for conscious leaders across industries who want to leverage plant medicine safely and effectively.

The conversation dives into nervous system regulation, meditation, breath work, binaural beats, and visualization as tools to reduce overwhelm and overcome imposter syndrome. You’ll hear how stillness competes with productivity, why tapering substances and mindful routines matter, and how to cultivate a resilient mindset for long-term success. We also cover opportunities in emerging plant industries, the two main paths in this space (business support versus healing work), and how to build communities that elevate leadership. If you’re building a cannabis or plant-medicine focused business or curious about integrating these practices to lead more effectively, this episode is for you. Reach Matt at Inner Circle Biz or on LinkedIn to explore collaboration and growth in this evolving field.

Find out more about Inner Circle Community at:
https://innercircle.biz/
https://www.linkedin.com/in/matthewritchey/
https://www.linkedin.com/company/inner-circle-community/

00:00 Introduction to the Podcast
00:11 The Journey of Entrepreneurship
01:36 Understanding NLP and Its Benefits
02:20 The Power of Perception and Unconscious Mind
06:19 Nervous System Regulation and Presence
09:03 Meditation and Its Impact
14:23 Productivity and Focus
20:22 Elevated Executive: Tools for Success
23:10 Personal Wellness Journey
23:50 Entrepreneurship and Wellness
26:12 The Role of Alternative Medicines
27:43 The Impact of COVID on Perception
29:03 Introduction to the Elevated Executive Program
29:54 Building a Community of Conscious Leaders
32:50 Personal Journey with Plant Medicine
36:09 Healing and Transformation through Ayahuasca
41:56 Opportunities in the Emerging Plant Medicine Industry
47:11 Overcoming Imposter Syndrome
48:25 Visualization Techniques for Success
55:02 Connecting with the Inner Circle Community
57:05 Conclusion and Final Thoughts

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