The Executive Sessions: Paul Hawkins, CEO At HawkSoft
Description
What happens when the heart of a company beats just as strongly as its technology? Jason sits down with Paul Hawkins, CEO at HawkSoft, for an in-person Executive Session at HawkSoft HQ. From family roots and servant leadership to AI, agency tech trends, and the story behind the Purple Cow, this conversation is as much about people as it is about platforms.
Key Topics:
Why HawkSoft hires 80% on culture and 20% on skill
The role of family and faith in shaping HawkSoft’s leadership style
Paul’s journey from dairy farm to software founder
Technology shifts that moved from “peripheral” to core in agencies
How AI and system integration are reshaping agency workflows
Lessons on servant leadership and building other leaders
Advice Paul would (and wouldn’t) give his younger self
The story of HawkSoft’s Purple Cow movement
Why people, not products, define a company’s success
Building a workplace culture that wins awards year after year
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Produced by PodSquad.fm
United States
