DiscoverWe're Not MarketersThe unconventional highway to product marketing w/ Harvey Lee
The unconventional highway to product marketing w/ Harvey Lee

The unconventional highway to product marketing w/ Harvey Lee

Update: 2024-05-16
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Timestamps:

00:00 Welcome to the Misfit Podcast: Unveiling the World of Product Marketing

00:16 Special Guest Harvey Lee: From Business to Rockstar

01:45 The Great Debate: Are Marketers Really Marketers?

05:14 A Dive into Marketing History with the McElroy Memo

12:01 The Evolution of Product Marketing in the Digital Age

18:43 Navigating the Pathways to Becoming a Full Stack Marketer

21:45 The Journey from Sales, CS, to Product Marketing: A Comparative Analysis

26:42 Debunking Marketing Myths: Beyond 'Build It and They Will Come'

27:58 The Importance of Marketing Training and Accessibility

28:51 Harvey's Journey: Leaving PMA and Embracing Advisory Roles

34:16 The Power of Fit in Hiring and Career Growth

38:29 Mastering Product Marketing: Skills, Training, and Community

41:13 Harvey Lee's Insights: Full Stack Marketing and Beyond

44:16 Connecting with Harvey Lee: Books, Awards, and More

 

Show Notes:

Below the Waterline Newsletter

Get his book Backstage Pass

Harvey's Website

Harvey's LinkedIn


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The unconventional highway to product marketing w/ Harvey Lee

The unconventional highway to product marketing w/ Harvey Lee

Gabriel Bujold, Eric Holland, Zach Roberts