DiscoverChannel Up Your Marketing (The ISV Society)Thought Leadership 101: Actionable Steps for ISVs and VARs
Thought Leadership 101: Actionable Steps for ISVs and VARs

Thought Leadership 101: Actionable Steps for ISVs and VARs

Update: 2024-09-17
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Description

It's season 2, episode 43! It's also just me this week.


I discuss the importance of positioning oneself as a thought leader in the ERP space.


I discuss actionable steps to enhance thought leadership, including leveraging podcasts, sharing unique insights, engaging in discussions, and creating valuable resources like webinars and guides.


Key takeaways:



  • Thought leadership is about being a trusted voice in the community.

  • Consistency is key to establishing thought leadership.

  • Engagement with your audience is crucial for visibility.

  • Podcasts are an effective platform for sharing expertise.

  • Adding personal insights to shared content enhances value.

  • Creating helpful resources can solidify your position as a leader.

  • Engaging in meaningful discussions builds trust and credibility.

  • Webinars allow for direct interaction and provide actionable insights.

  • It's important to offer value without an agenda.

  • Reflect on how you can provide value to your community.


Chapters


00:00 Introduction to Thought Leadership in ERP


02:51 Engaging with Your Audience


05:48 Creating Valuable Content and Resources


09:03 Consistency and Value in Thought Leadership


10:17 Driving Pet Peeves: The Highway Experience


Connect with me:


LinkedIn: Amiee Keenan


ISV Society Podcast: Don’t forget to subscribe to the ISV Society podcast for more insights on growing your influence in the ERP ecosystem.

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Thought Leadership 101: Actionable Steps for ISVs and VARs

Thought Leadership 101: Actionable Steps for ISVs and VARs

Amiee Keenan