Two running empires, Adidas vs Puma. The famliy feud + the current trail shoe portfolio.
Update: 2024-10-28
Description
Thomas Neuberger joined me from Believe in the Run to talk about the familiy feud that built two great running empires. Puma + Adidas.
Rudi and Adi were the perfect team until they weren't. They spent most of their adult years at odds and eventually were buried at opposite ends of the same cemetary.
We dig into the family feud and talk about the current road and trail portfolio.
More from Believe in the Run:
A comprehensive overview of Adidas' shoe portfolio.
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Salt Lake Foothills Trail Races - May 31, 2025
PATH Projects - My favorite running shorts, Borderlands10 for 10% off.
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We've got an app in beta called Wylder by Borderlands. Check it out on iOS or Android.
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