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What B2B product marketers can learn from B2C w/ Carlota Güell

What B2B product marketers can learn from B2C w/ Carlota Güell

Update: 2024-05-23

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Description

Timestamps

00:00 Introduction and Host Intros

01:07 Meet Our Guest: Carlota Guell

03:28 Are Product Marketers Actually Marketers?

08:18 B2B vs B2C Marketing Insights

20:36 The Emotional Buying Pyramid

24:22 Fun Lightning Round with Carlota

26:43 Closing Remarks and Where to Find Carlota

Show Notes

Product Marketing Stories podcast

Carlota Guell's LinkedIn profile

Hosted by Ausha. See ausha.co/privacy-policy for more information.

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What B2B product marketers can learn from B2C w/ Carlota Güell

What B2B product marketers can learn from B2C w/ Carlota Güell

Gabriel Bujold, Eric Holland, Zach Roberts