Why Every Business Needs a Website: Risks of Relying on Social Media, Branding Benefits, and Investment Insights

Diaries of Badass Bosses is hosted by Penny Joyner-Platt (⁠the-plattform.com⁠) and Tigz Rice (⁠tigzrice.com⁠). Produced by Connor Wells (⁠connorwells.com⁠).

Welcome to Diaries of Badass Bosses, the podcast series that explores the journeys of entrepreneurs and businesses who have made waves in their industries.

In this series, we'll dive into the stories of people
who have overcome obstacles, taken risks, and blazed their own trails to success. From start-ups to established companies, we'll hear from founders who have built their businesses from the ground up, and from CEOs who have taken the reins and transformed their organisations.

In this episode, Penny and Tigz discuss the importance of having a website for businesses. They highlight the risks of relying solely on social media platforms and emphasize the need for a website as a home on the internet that you have control over. They also discuss the benefits of having a website for branding, credibility, and the ability to update and refresh content. The episode concludes with a discussion on the process of building a new website and the costs involved.

Key Takeaways:

- Having a website is crucial for businesses as it provides a home on the internet that you have control over.

- Relying solely on social media platforms can be risky as you don't own your content and platforms can change or disappear.

- A website allows for branding, credibility, and the ability to update and refresh content.

- Investing in a website is important for businesses, and costs can vary depending on the complexity and features of the site.

Chapter Breakdown:

00:00 Introduction and Catching Up

01:02 Party Planning for Ollie's Birthday

02:00 The Shrek Experience and Wax Figures

03:13 Importance of Having a Website

07:01 The Risks of Relying on Social Media Platforms

09:27 Benefits of Having a Website for Business

10:54 The Significance of a Website for Branding and Credibility

13:25 Access to the Backend of a Website

14:49 Buying URLs and Owning Your Brand Name

17:01 Process of Building a New Website

24:44 Costs of Having a Website

27:40 Summary and Call to Action

You can also find us on Instagram ⁠@diariesofbadassbosses⁠, Facebook at ‘⁠DOBB Podcast⁠’ and LinkedIn at ‘⁠Diaries Of Badass Bosses⁠’.

Subscribe to our podcast on ⁠Spotify⁠/⁠YouTube⁠/⁠Apple Podcasts⁠ and all other audio streaming platforms for new episodes on Wednesdays.

Contact us:

Penny Joyner-Platt – ⁠penny@the-plattform.com⁠ Insta: ⁠@the.plattform⁠ Facebook: ⁠The.Plattform⁠ LinkedIn: ⁠Penny Joyner-Platt⁠

Tigz Rice – ⁠bookings@tigzrice.com⁠ Insta: ⁠@tigzrice.branding⁠ ⁠@tigzrice⁠ Facebook: ⁠Branding By Tigz Rice⁠, ⁠Boudoir By Tigz Rice⁠ LinkedIn: ⁠Tigz Rice⁠

Connor Wells – ⁠connorwells@connorwells.com⁠ Insta: ⁠@cjw_hq⁠ Facebook: ⁠Connor Wells⁠ LinkedIn: ⁠Connor Wells⁠

For Podcast enquiries, contact Penny at: ⁠Penny@diariesofbadassbosses.com⁠