DiscoverBreak the Rules
Break the Rules

Break the Rules

Author: Annie Ellis

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Break the Rules is the podcast for you if you’re ready to kick misinformation, diet culture rules & restriction to the curb and understand how to support your fat loss goals & your health for the long term whilst improving your relationship with food and how you FEEL in and about your body!

As your host, Annie Ellis, I'll be dismantling the biggest myths keeping you stuck & giving you the evidence-based strategies week on week to do exactly that

Join me on Instagram https://www.instagram.com/aellisnutrition/

Work with me https://www.aellisnutrition.com/home
55 Episodes
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If you’ve ever thought…"If I accepted my body I’d just let myself go""There’s no way I could accept my body like this""I’ll be happy when I’m smaller…"Only to feel stuck in a self-hate rut, flip flopping between dieting and overeating or constantly feeling like you’re chasing a version of body peace that never feels truly settledThis is the episode for you!!Most of us have been sold a version of body acceptance that feels impossible, unrealistic, or scary. And it’s keeping you trapped in that same cycle of all-or-nothing eating, chasing a number on the scale, and never quite feeling at peace in your body.In this episode, we’re unpacking what body acceptance actually means (and what it doesn’t), why it feels so out of reach, and the shifts that make true confidence and freedom with food stick...And if you’re ready to learn how to feel fully at peace in your body and around food, details of coaching are here
Have you ever promised yourself you’d “cut out sugar” only to find yourself elbow-deep in a packet of Jaffa cakes a week later? You’re not alone and it’s not because you’re broken or addicted to sugar (even if it feels that way)In this episode, I’m unpacking the recent buzz around a fitness influencer’s “sugar-free challenge” and why those all-or-nothing approaches almost always backfire.More importantly, I’ll show you what to do instead if you feel like you can’t trust yourself around chocolate, sweets, or sugary foods...We’ll dive into:Why cutting out foods feels so appealing but is happening the opposite effect you want it to long-termThe mistakes you’re making if you’ve ever tried to “allow” that trigger food back in that leave you feeling like cutting it out is your only optionThe essential skills you need to actually build freedom and self-trust with food (without endless dieting, avoiding sugar or willpower games)If you’re tired of feeling like sugar (or any food) has power over you, this episode will help you understand the real work of quieting the noise and how to finally step off the all-or-nothing rollercoaster And if you're ready for support in ending the battle with food & your body so you can enjoy holidays without fearing you're going to be back at square one and your brain can just be quiet for LIFE, my coaching was made for you👇🏻 PEEK THE DETAILS HERE
You know those days where your brain just won’t let up? Where you’re being hard on yourself, even though you know it's making the whole thing feel worse and yet you just can't stop?You’ve been learning, unlearning, trying to be kinder to yourself… but somehow you’re right back in the spiral of self-criticism, guilt, chaos around food or body image and you can’t shake it.This episode is about those days. Why they happen. What’s really going on. And how to respond in a way that actually helps, even when compassion feels TOTALLY out of reach so you can halt the spiral WAY sooner and not feel like you’re walking eggshells when it comes to food or your body. And if you're ready to stop getting stuck in these same cycles, where food thoughts, guilt and body shame hijack your day no matter how much you keep telling yourself "I should know better by now" - 1:1 coaching is where we free you from that for GOOD by understanding and rewriting your body story ⬇️DETAILS HERE
Ever had one of those days where you ate a bit more, or differently than usual, maybe some buffet food, a brownie, a few handfuls of crisps and suddenly you’re spiralling? Telling yourself you’ve messed everything up, that you’re greedy, that you have no self control?You promise to “get back on track,” maybe even redownload MyFitnessPal… again. But deep down, you’re tired of this cycle. The guilt. The shame. The constant need to fix yourself after you eat.But what if the problem isn’t the food and it's not YOU either. What if it’s the standards you’ve been unconsciously following...the ones that make you feel like a failure any time you’re not perfect or "healthy"? In this episode, we unpack the hidden reason behind these spirals or guilt driven patterns with your eating, why your relationship with food feels so fragile, and how to start building one that's rooted in trust, not fear or constant "fixing"If you’ve ever felt stuck between “being good” and “totally hit the f*** it button” this episode is for you so plug on in!!If this resonates with you, please share this episode with someone who needs to hear it and don’t forget to leave a review or rating to help others find these conversations!And if you're ready to build the type of lifelong trust with yourself that'll leave you feeling relaxed around food, at peace in your body and out of the endless diet trap for good, below is where we make that happen...LEARN MORE ABOUT COACHING
What happens when you stop chasing weight loss at the expense of your happiness, your mental health and your food joy? When you stop trying to fix your chaotic eating with restriction or perfection? When you finally escape the same yo-yo dieting trap that’s kept you chained to obsessive food thoughts and MyFitnessPal for over 20 years? Well this is where you’ll find out…In this episode, I’m joined by Lucy, one of my incredible coaching clients, to share the story of what really changes when you decide that you can’t keep going round in the same binge/restrict/diet cycle ANY more. It’s a beautifully honest account of unlearning decades of dieting, body control, and coping mechanisms that left her brain full of calories, body hate, and self-doubt and discovering the freedom, peace, and self-trust that was waiting underneath it all!We cover:Letting go of MyFitnessPal and daily weigh-ins after 10+ years of diets and trackingHow Lucy’s solution to binge eating kept her stuck (and what helped her break free)The hidden cost of chasing weight loss at all costs (and the incredible changes that came from finally stopping)This episode is for anyone who feels stuck in the loop of control, shame and endless dieting. Lucy’s journey is proof that deep, sustainable change isn’t just possible, it’s totally life changing when you focus on transforming your relationship with food, your body and yourself.If this resonates with you, please share this episode with someone who needs to hear it and don’t forget to leave a review or rating to help others find these conversations!I WANT TO DO THIS WORK
I almost didn’t record today…not because I didn’t have anything to say, but because this week has been a LOT. A rollercoaster of hormones, emotions and an invisible load I didn’t fully realise I was carrying… until I hit a wall. In this episode, I’m sharing what’s been coming up for me, from a long-awaited gynaecology appointment, to the emotional fallout that followed starting a new hormone treatment, to the honest realisation that maybe it wasn’t just the hormones after all.This is a personal story about burnout, emotional overload and what happens when we minimise our own needs (and why we need to stop doing that). Whether you're dealing with body image struggles, all or nothing cycles with food, or just trying to keep it all together, I hope this gives you a gentle nudge to pause, reflect and honour what you’re carrying.In this episode:The accumulation of invisible emotional, physical, and mental loadWhy hormones might not be the only factorHow burnout can creep in even when you “should be fine”The importance of not minimising your feelings or your needsA permission slip to stop pushing through and start honouring your capacityEnjoy! And as per usual, leave a rating or a review or share the pod with a friend you know will benefit!
If you’ve ever tried to be kind to yourself…To silence the nagging inner critic that’s ripping you apart in the mirror, to try eat tonight’s pizza without guilt, to tell yourself it’s okay that you didn’t nail your meals this week, that it’s completely fine the scale has gone up and it STILL didn’t land…this episode is for you. Maybe you’ve done the affirmations, tried the “what would I say to a friend?” script, and you understand logically that beating yourself up or spiralling about this isn’t going to be helpful…and yet, that critical voice still roars back louder than ever and you end up knee deep in Ben & Jerries anyway In this episode, I’m unpacking WHY that happensWhy self-compassion can feel fake or fragile. I’ll show you what’s really going on beneath the guilt, the body spirals, the food noise, and why forcing yourself to “just be nicer” doesn’t work (and isn’t your fault)If you’ve felt stuck in the cycle of trying to heal your relationship with food and your body but keep getting pulled back in by panic, restriction, or self-loathing… you’re not broken. There’s a reason. And in this episode, I’ll show you what that is and where to begin instead.Ready to finally quiet the food noise and feel at peace in your body without feeling it’s all going to fall apart as soon as someone at work tells you how much weight they’ve lost this month? This is the deep, transformative work we do inside 1:1 coaching. We don’t just slap on affirmations, we untangle the beliefs, emotions, and patterns keeping you stuck, and build real, lasting trust in yourself around food and your body.If you’re nodding along, feeling like this is exactly what I need, I have two spaces open this month - here’s the link!
Do you ever find yourself wondering:“Have I eaten too much?”“Should I really be eating again today?”“Is this… allowed?”Even if you’ve been doing the work to eat more intuitively or repair your relationship with food or this is totally new to you, there may still be unspoken rules running in the background, shaping your choices, stirring up guilt and making you feel like you’re always one bite away from doing it “wrong” (only for food noise to ring LOUD and a spiral feel imminent)In this episode, we’re digging into the sneaky food rules…the ones you might not even know you have. The kind that might not even sound extreme, but still hold you back. I’ll share a personal story to show how these internalised rules can show up even when things look “normal” on the outsideTogether, we’ll explore:✨ Why so many of us don’t realise we have rules and how to spot them✨ What’s really going on underneath the fear of breaking them✨ How food rules are often body rules in disguise✨ What it looks like to respond to your body with curiosity instead of control✨ And how to start softening these rules so you can feel more freedom, trust and easeThis episode isn’t about getting it perfect. It’s about becoming aware of the quiet pressures that shape how you eat and starting to let them go.If you’ve ever felt guilty for being hungry “again,” or like you should be able to stick to a certain way of eating… this one’s for you✨ Ready to finally build the self-trust, mindset and behaviours for a life free from dieting, food noise and self criticism? My 1:1 coaching waitlist for July is open now - ⁠apply here!
So you’ve eaten “well” all day, then the evening hits, and suddenly you’re halfway through a tub of ben and jerries or bar of milka again and you weren’t even hungryAnd now? You’re spiralling and asking yourself yet again “why do I always do this?” “Why can’t I just get it together with food”This episode is for those exact moments when you’re stuck in the loop of emotional eating and you don’t know how to get out...I’m breaking down:What’s actually triggering your out of control eatingThe real reason willpower isn’t working (and what to rely on instead)How your reaction after you eat is the biggest reason the cycle keeps repeatingThe subtle emotional patterns fuelling this behaviour that most people completely overlookA powerful mindset shift to help you respond differently without restriction or shameSo if you’ve ever found yourself eating when you’re not even hungry and then berating yourself for it, this is the episode to help you stop battling food and start understanding what’s really going on underneath!✨ Ready to finally build the self-trust, mindset and behaviours for a life free from dieting, food noise and self criticism? My 1:1 coaching waitlist for July is open now - apply here!
If you’ve ever heard me talk about the “deep work” but you’re like, what on earth does that involve?! Or you're thinking…“I’m done obsessing over food but I still don’t feel calm around it”“I’m tired of hating myself and my body but I don’t want to do the restrictive diets anymore”“I want to do the mindset work…but what does that even mean?”This is the episode for you.If you’ve spent years in the diet cycle, chasing control, and feeling like food and your body are constant battles, let me let you in to how we go about ending that so you can free yourself for good...I’m breaking down:What “the deep work” actually meansWhy your struggles with food aren’t about the food (or your willpower)How diet culture trained you to blame yourself and how we unlearn thatThis is for the woman who’s ready to end that battle with food and your body, finally stop feeling consumed by food and self loathing and feel genuinely happy in a world where everyone is chasing thinness - so get listening! And if you’re ready to go deeper, or simply want to know what that might look like for you - ⁠⁠apply for 1:1 coaching here!
You know that mental chatter about food that just won't quit?The voice that wakes up with you, questioning what you ate yesterday, calculating what you’re "allowed" to eat today, whispering shame when you open the fridge (again) even when you’re not hungry? That’s food noise.And if this feels like your everyday reality...if food feels like a full-time job in your head...this episode is for you!We are stripping away the buzzword fluff and marketing hype to talk about what food noise actually is, where it comes from, and most importantly, how to support it in a way that creates real, lasting peace with food.We’re diving deep into:- What food noise actually is (hint: it’s not just hunger or cravings)- Why stopping the noise or quick fixes like appetite suppressants don’t solve food noise- How rules, shame, and control keep you stuck- What it really takes to quiet the noise for goodYou’ll leave this episode with a deeper understanding of what’s underneath your food thoughts, and tangible steps to begin shifting them.And if you’re ready for deeper, personalised support in breaking free from the mental chaos around food and your body for LIFE, ⁠apply for 1:1 coaching here!
Do you ever feel like you’re either crushing it or spiraling?Like you should be able to stay consistent, but somehow always end up “slipping”?Asking yourself "what happened" on a loop because it feels like a good week only happens once in a blue moon and then it's back to square one again?In this episode, I’m calling BS on the idea that you need more willpower.Because your problem isn’t inconsistency...it’s your unrealistic definition of consistency.We’ll explore:Why "falling off track" isn’t failureHow perfectionism disguises itself as disciplineWhat real, sustainable consistency actually looks likeSo if you’re tired of the all-or-nothing cycle and constantly feeling like you're sabotaging your own progress, this one's for you!!Let’s redefine consistency in a way that finally works for you, not against youHit play and let’s break the rules!And if you're looking for support on defining this for yourself, tap below to apply for coaching⁠⁠1:1 Coaching Details
Are you stuck in the all-or-nothing cycle with food? Always trying to do it “right,” only to swing back into chaos, guilt, and feeling out of control with food (and life)?You’re absolutely NOT alone. In this episode back off a 7 week break, I’m sharing what it really means to have choice, not just with your time, your energy, or your commitments, but with food, your body, and how you care for yourself. I’ll take you behind the scenes of a recent moment that could have easily pushed me back into old patterns of burnout, control, and perfectionism, but didn’t. And why that has everything to do with your relationship with food and body. If rest feels wrong, food feels chaotic, your body feels like the world's most stressful project that will never be finished, and your brain won’t give you a break… this one’s for you.We’re unpacking what autopilot really looks like and how to start choosing something different so you can have more calm around everything, not just food. Ready for deeper & compassionate support? Tap the link below⁠1:1 Coaching Details
In today's episode, I'm joined by Rachel Martin - coach, mentor, and speaker from @beheard_beyou. Rachel specialises in supporting big-hearted women who are ready to stop playing it safe in their careers and lives.Together, we dive deep into how that 'inner good girl' and people-pleasing patterns directly impact your relationship with food, body image, and self-worth. This is about how societal conditioning has trained us to follow restrictive rules, seek constant approval, and tie our value to external validation, keeping us caught in rigid cycles with food, emotional eating patterns and body hate. Whether you identify as a people pleaser, a recovering good girl, or simply want a deeper understanding of what exactly influences your relationship with food & your body...this conversation offers transformative insights and permission to finally please your damn self 👏🏻 FIND RACHEL HERE
You may have thought about the impact negative comments about someone's body can have, but what about the equally destructive impact positive comments or compliments can have? We're going deep on this topic today and I've got some tangible tips for you if people keep commenting on your body! The waitlist for coaching is filling up for April - so if you're ready to go deeper in transforming your relationship with food, yourself and your body so you can develop the trust to sustain your most healthful body for life and be FREE from food noise, link below! APPLY FOR 1:1 COACHING⁠⁠FOLLOW ON INSTAGRAM
Feel like you are going round in circles with dieting? Convinced you're on a trajectory to gain and gain or feeling like you're out of control around food? Here's why that is and what you need to focus on to feel relaxed around food and get to a place where you can sustain your most healthful body free from restriction and food noise...You'll also get a checklist to assess your relationship with food and your body and where exactly these are holding you back when it comes to sustainable fat loss right now and whether intentional weight loss is helpful for you right nowEnjoying the pod? Share it with a friend and follow so you don't miss any episodes! APPLY FOR 1:1 COACHINGFOLLOW ON INSTAGRAM
Ever wondered how to shift away from exercising or eating for punishment and build a healthy relationship with movement that you trust yourself to both enjoy AND be consistent in?Today's guest (the FIRST ever guest on Break the Rules), Claire Moore from Believe & Achieve, shares her journey and her insight's as a multi-award winning women's-only gym owner into creating lasting changes to your health from a place of loving and valuing yourself and your body. We'll be covering the dark sides of the fitness and diet industry, breaking the "my body is a problem to be fixed" narrative that drives that on/off relationship with food and movement and how to start creating real belief in your own ability to make behaviours that stick. Love this episode? Make sure to follow and leave a review so more people can find it! And to connect with Claire or find out about all the incredible work she does in Sheffield check out the links below...Claire's InstagramBelieve & Achieve Website
Ever described yourself as someone who can keep things up for a while but always falls off the wagon? Who can't seem to make anything stick long-term?Have you read all the books on habit formation but still feel like you're missing something here?! And why does everyone else seem so much more disciplined than me when it comes to food and exercise...If you're nodding along, today's episode is for you! I'm lifting the lid on some of the ways popular behaviour change advice is keeping you stuck and what youactually need to break out of that "can't stick to it" cycle, especially when it comes to your eating habitsDon't forget to follow the podcast so you don't miss an episode!And if you're ready for deeper & compassionate support, tap the link below1:1 Coaching Details
Always feeling like you're either on a diet or things have fallen apart with everything? Feel reliant on rigid control of your eating or strict diet rules to see or sustain weight loss? Struggling to escape from the constant thoughts around what you "should" be eating, that you don't have enough self-control, or that you'll never feel comfortable in your body? In this episode I'm highlighting exactly why this is and what you need to focus on to get to a place with your weight and your eating that you not only sustain, but you TRUST yourself to sustain for life without sacrificing your mental headspace or walking a tightrope with your eating... And if you're ready to ditch the endless dieting and self-doubt and build the trust to sustain your healthiest weight for life free from food noise and restriction through a compassion-led 1:1 coaching experience that rewrites your Body’s Story...here are all the details👇🏻 1:1 COACHING DETAILS HERE
Ever moved away from the self-criticism but wondered whether you're now being too kind to yourself? Or perhaps you're scared to lift that negative voice because you fear you'll keep letting yourself "off the hook"... Self-compassion is essential for healing your relationship with food and your body and creating lifelong sustainable results with your body composition goals, but in this episode I'm going to tell you how to strike the right balance with yourself so you can make consistent progress without the internal battle Enjoying the pod? Make sure to hit follow so you don't miss an episode and share with anyone you know would benefit! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠FIND ME ONLINE⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠WORK WITH ME⁠⁠
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