PhotoBizX The Ultimate Wedding and Portrait Photography Business Podcast

What if you could turn $150 shoots into $2K clients — and do it while working less and living more? In this episode, Canadian family and newborn photographer Kelly Warkentin shares how she restructured her business to support her life instead of draining it. Kelly opens up about going from late nights and burnout to fewer clients, higher sales, and better systems that freed her up to be present with her family. She walks us through the client experience, simple mindset shifts, and the sales approach that makes premium bookings and effortless album sales possible. If you’ve been craving a business that’s both profitable and sustainable, you’ll get plenty of practical ideas from this chat with Kelly. Tune in and see what you can apply straight away. The post 631: Kelly Warkentin – Turning $150 Photography Sessions into 4-Figure Clients and a Life You Love appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

What does it take to hit £200K in just two years with a pet photography business? In this episode, Jon Mills from Soul Dog Studio shares exactly how he built a thriving studio from scratch after pivoting into dog photography. From discovery calls that qualify clients to Facebook ads that actually work, Jon reveals the simple systems and mindset shifts that fuelled his growth — including why a no-pressure sales policy and a studio full of artwork sell more than words ever could. If you’ve ever wondered how to confidently price, attract the right clients, and build a business that works on your terms, you’ll love this chat with Jon. Have a listen and see what ideas you can put into action. The post 630: Jon Mills – How a Pet Photography Business Hit £200K in Two Years appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

Ever feel like the business of photography is running you, instead of the other way around? In this episode, San Diego-based commercial photographer and podcast host Patrick Fore gets brutally honest about burnout, boundaries, and what it really takes to build a business that works for your life. From chasing “dream jobs” that nearly broke him to walking away from a six-figure salary and finding more success with balance and clarity, Patrick shares the lessons most photographers only learn the hard way. We also dive into smart SEO, personal projects, and the mindset shifts that protect both creativity and sanity. If you’ve been pushing too hard or wondering how to make this career sustainable long-term, you’ll get a lot from Patrick’s perspective. Have a listen and see what resonates for you. The post 629: Patrick Fore – The Brutal Truth About Photography Business, Boundaries, and Burnout appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

What if you could book fewer weddings, charge more, and have total creative freedom? In this episode, Liam and Dominique Shaw of York Place Studios share how they built a thriving documentary-style business by leaning into their vision, attracting clients who value their approach, and letting go of industry “shoulds.” From pricing with confidence and booking through vibe (not just numbers) to SEO, word of mouth, and even turning education into a £70K side hustle, they open up about the strategies that have kept their studio strong through ups and downs. If you’ve been craving clarity, sustainability, and more purpose in your photography business, you’ll get a ton from this chat. Have a listen and see what ideas resonate for you. The post 628: Liam and Dominique Shaw – The Business of Creative Documentary Photography appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

What if the key to growing your photography business wasn’t more bookings, bigger studios, or endless ads — but focusing on profit over hype? In this episode, I chat with Kenny Martin, “The Studio Doctor,” who’s been helping photographers across the UK and Europe simplify, refocus, and build businesses that actually last. Kenny shares why chasing turnover is a trap, the 7 parts of your client journey you can’t afford to get wrong, and how small shifts — like a smarter approach to wall art or rethinking promos — can double your sales without doubling your workload. He’s all about cutting through the noise with practical, proven strategies that work in real studios, right now. If you’ve been questioning whether your business is sustainable, or wondering how to make more profit without burning out, you’ll love this conversation. Have a listen and see which ideas click for you. The post 627: Kenny Martin – Profit Over Hype. Building a Sustainable Photography Business appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

Ever wondered if giveaways are helping or hurting your photography brand? In this episode, Susan Renée of Kingshill Studios opens up about the doubt that crept in after being told competitions made her look “cheap” — even though her bookings, sales, and client loyalty told a very different story. With the help of coach Kim Hamblin, Susan dug into her numbers, refined her Facebook ads, and discovered how giveaways can actually fuel a premium brand when done right. Along the way, she shares lessons on mindset, marketing consistency, and why trusting what works beats chasing every new trend. If you’ve ever second-guessed your strategy or worried about perception, you’ll find Susan’s story both relatable and refreshing. Have a listen and see what takeaways you can apply in your own business. The post 626: Susan Renée – Are Giveaways Hurting Your Brand or Building It? appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

Ever feel like you’re working harder than ever but still not seeing the profit you want? In this episode, Kim Hamblin — who once ran a $500K+ portrait studio before moving into business coaching — shares how to build sales confidence and focus on the metrics that actually move your photography business forward. From handling objections without discounting, to the simple systems that take you from chaos to clarity, Kim breaks down what it really takes to grow sustainably. She also dives into the emotional side of running a business — why waiting until burnout is the worst time to get help, and how empathy beats pushiness every time in sales. If you’ve been chasing numbers but feeling stuck, this conversation is full of practical shifts to help you sell with confidence and run a business that works for you. Have a listen and see what stands out for your next step. The post 625: Kim Hamblin – Photography Sales Confidence and the Business Metrics That Matter appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

Struggling to make Meta Ads pay off for your photography business? In this episode, Brennan Haelig of Jump Start ROI shares how to stop wasting money on dud ads and start generating quality leads without blowing your budget. We dive into the simple ad formula that works for photographers, why lead ads still beat the rest, and the must-know tips for testing creatives and making data-led decisions. Brennan also reveals what to expect from an agency, why you should always own your ad accounts, and how automations can keep bookings rolling in — even while you’re on holiday. If ads have ever felt confusing, expensive, or overwhelming, you’ll love Brennan’s down-to-earth approach. Have a listen and see what ideas you can put into play in your business. The post 624: Brennan Haelig – The Photographer’s Guide to Meta Ads That Actually Work (and Don’t Cost a Fortune) appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

What happens when your big photography campaign doesn’t go quite as planned? In this episode, Brianna Shrader takes us behind the scenes of her first 40 Over 40–style project, where passion, persistence, and some unexpected wins carried her through the challenges. From securing a $7,500 sponsor to pulling off an emotional gala event, Brianna shares the lessons she learned about marketing, storytelling, PR, and why building community can sometimes matter more than immediate profit. If you’ve ever thought about running a campaign to boost your brand or attract new clients, you’ll love Brianna’s honesty and practical takeaways. Have a listen and see what you can apply in your own business. The post 623: Brianna Shrader – Behind the Scenes of a 40 Over 40 Campaign appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

Feeling like you’re always working but never quite getting ahead? In this episode, wedding photographer and educator Sara Monika reveals how outsourcing became the game-changer that allowed her to earn more while working less — and reclaim her time as both a creative and a mum. She shares the 3 signs it’s time to outsource, the hybrid system she uses with AI and human editors, and how $4,300 spent on outsourcing saved her 669 hours in a single year. Sara also dives into building a reliable support team, the mindset shift every photographer needs, and why waiting until you “make more” is the biggest outsourcing mistake. If you’re ready to stop drowning in busywork and start building a photography business that gives you freedom as well as profit, this conversation will spark plenty of ideas. Have a listen and see what resonates for you. The post 622: Sara Monika – Outsourcing Smarter: The Real Key to Earning More and Working Less as a Photographer appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

What if the easiest way to stand out in a crowded wedding market was to offer both photos and video — without hiring a second shooter? In this episode, Lewis Fackrell shares how hybrid coverage became his edge, why couples say “yes” without hesitation, and how he’s built a profitable system that works for both him and his clients. From booking strategies and upsells that add pure profit, to workflow hacks that keep things simple while still delivering wow-factor films, Lewis breaks down what’s really working right now. He also explains why authenticity beats perfection and how hybrid shooting can actually mean less burnout and more freedom. If you’ve been curious about adding video or just want to see how one photographer is turning it into a booking machine, this is an interview worth a listen. The post 621: Lewis Fackrell – The Hybrid Advantage and Why Couples Want Photo and Video Together appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

What if the key to standing out in a crowded photography market wasn’t doing more — but getting crystal clear on who you are and who you serve? In this episode, New Mexico photographer Lindsay Baca shares how she built a thriving portrait business by leaning into authenticity, clarifying her brand, and connecting with the right clients. From learning to say no, to building partnerships that fuel referrals, Lindsay opens up about the mindset and marketing shifts that helped her move from uncertainty to confidence. She also shares how she attracts clients who truly value her work — without relying on endless promos or discounts. If you’ve been craving more clarity in your brand and bookings, this conversation will spark plenty of ideas. Have a listen and see what resonates for your business. The post 620: Lindsay Baca – Rebranding, Raising Prices, and Finding Her Niche (and Happiness) appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

What if you could sell albums and wall art without the pressure of in-person consults or Zoom calls — and still average $6K sales? In this episode, US pet photographer Courtney Bryson reveals the hybrid system she built to make IPS work in a small town of just 800 people. From ranking #1 for “Atlanta pet photographer” to a video-led sales process clients love, Courtney breaks down how she attracts dog-obsessed professionals, filters for serious buyers, and keeps sales simple, profitable, and introvert-friendly. If you’ve ever struggled with IPS, or wondered how to make high-value sales feel effortless, you’ll get a ton from Courtney’s approach. Have a listen and see what you can take into your own business. The post 619: Courtney Bryson – How to Sell Albums and Artwork Without In-Person Consults appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

What if the reason you’re stuck isn’t your pricing, your marketing, or even your photography — but the way you think about what you’re selling? In this episode, Marcus Anthony shares how shifting from selling products to creating offers completely transformed his business. We’re talking $9M in revenue over three years, a team-run studio that doesn’t rely on him, and growth strategies that work across multiple cities. Marcus dives into the mindset shifts, KPIs that actually matter, and why generosity has become one of his most profitable marketing tools. He also explains how messy action, pop-up studios, and training others to shoot like him allowed him to scale without being behind the camera. If you’ve ever felt limited by your “product,” this interview will challenge you to rethink what you’re really offering — and how to make it irresistible. The post 618: Marcus Anthony – Offers, Not Products: Rethinking How You Sell Photography appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

Imagine landing a single contract worth over £200k — enough to reshape your business overnight. That’s exactly what happened for London headshot photographer Tom Trevatt, and in this episode, he shares how it all came together. From side hustle beginnings to a six-figure studio, Tom opens up about pricing with confidence, building visibility with SEO and podcasts, avoiding burnout, and knowing when to say no to growth that doesn’t serve your life. He also dives into what corporate clients really want and how to deliver without undercutting your value. If you’ve ever wondered how to attract bigger clients or structure your business for profit and lifestyle, this chat will give you plenty of ideas. Have a listen and see what stands out for you. The post 617: Tom Trevatt – How a $200k Contract Changed Everything in His Headshot Business appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.