DiscoverMore Than Digital Marketing019 - Google loses big with Bard, $1000 for Twitter and lessons learned from Super Bowl ads
019 - Google loses big with Bard, $1000 for Twitter and lessons learned from Super Bowl ads

019 - Google loses big with Bard, $1000 for Twitter and lessons learned from Super Bowl ads

Update: 2023-02-17
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Join podcast hosts Jack Warne, Luke Stone and Matt Fletcher as they discuss the latest developments in the ‘AI Arms Race’, Multisearch using Google Lens, Crypto, Leveraging first party data, Twitter’s micro-transactions and the advertising winners of the Super Bowl.


 


Join us for our annual event on March 15th 2023! Use Code PODVIP for a 15% discount!


https://www.eventbrite.co.uk/e/digital-trends-seminar-2023-tickets-514769327917?aff=ebdssbdestsearch


 


 


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Thank you to James Dawkins for editing the pod each week.


 


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Links to this week’s topics can be found below:


 


Bard is going to destroy online search


https://www.businessinsider.com/ai-chatbots-chatgpt-google-bard-microsoft-bing-break-internet-search-2023-2?utm_source=reddit.com&r=US&IR=T


 


Google’s AI-powered ‘multisearch,’ which combines text and images in a single query, goes global


https://techcrunch.com/2023/02/08/googles-a-i-powered-multisearch-which-combines-text-and-images-in-a-single-query-goes-global/


 


Wave of AI-based marketing startups arrives as Microsoft, Google rush AI-based products to market


https://digiday.com/marketing/marketing-startups-try-to-profit-as-tech-giants-battle-over-generative-ai/


 


How Nestlé is using AI to set creative rules for its 15,000 marketers


https://www.thedrum.com/news/2023/02/15/how-nestl-using-ai-set-creative-rules-its-15000-marketers?utm_campaign=newsletter_daily_europe_am&utm_source=pardot&utm_medium=email


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019 - Google loses big with Bard, $1000 for Twitter and lessons learned from Super Bowl ads

019 - Google loses big with Bard, $1000 for Twitter and lessons learned from Super Bowl ads

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