061 - Awareness vs Activation
Update: 2023-12-08
Description
Join podcast hosts Jack Warne and Barnaby St Anton as they discuss the importance of awareness campaigns alongside activation campaigns.
Get in touch with the team at Optix:
- Email: podcast@optixsolutions.co.uk
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Thank you to James Dawkins for editing the pod each week.
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Links to this week’s topics can be found below:
Google quietly increases ad prices to meet targets, claims exec
Now you can slide into Strava DMs
https://www.theverge.com/2023/12/4/23984181/strava-direct-messaging-fitness-routes
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