In this episode of Digital Dominators, host Sooz Young speaks with Kim Scotland, a website accessibility strategist, about the importance of creating inclusive and accessible websites.

They discuss Kim's journey into the field of accessibility, the legal requirements for website accessibility, and practical tips for improving website usability for all users.

The conversation emphasizes the moral obligation of businesses to ensure their websites are accessible and the benefits of doing so for both users and businesses alike.

EPISODE CHAPTERS

00:00 Introduction to Website Accessibility

02:01 Kim Scotland's Journey into Accessibility

09:00 Fundamentals of Website Accessibility

14:17 Legal Requirements for Accessibility

19:05 Best Practices for Accessible Links

24:34 SEO and Accessibility: A Symbiotic Relationship

27:10 The Importance of Plugin Selection

29:53 Accessibility Testing and User Experience

32:45 The Journey Towards Website Accessibility

34:34 Utilizing Analytics for Website Optimization

37:58 E-commerce Accessibility Considerations

41:19 Building Accessible Templates for Websites

43:25 Choosing the Right Tools for Your Business

47:30 Supporting Businesses with Tech Solutions

KEY TAKEAWAYS

– Website accessibility is not just a legal requirement but a moral obligation.

– Small changes can significantly impact website accessibility.

– Continuous learning is essential for staying updated on accessibility best practices.

– Color contrast is crucial for readability and accessibility.

– Using descriptive link text improves user experience and SEO.

– Headings help structure content for both users and search engines.

– Templates can streamline the process of maintaining accessibility on e-commerce sites.

– Analytics tools are vital for understanding user behavior and improving websites.

– Choosing the right tools for your business is essential for success.

– Accessibility should be a priority in web design and development.

RESOURCES SHARED

• https://kimscotland.com
• https://kimscotland.com/audit/
• https://instagram.com/kim_scotland
• https://www.facebook.com/kimscotland0
• https://www.linkedin.com/in/kim-scotland-155902161/

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