#39: Streamlining Success: Navigating CRM Systems with Paul Wilson
Update: 2025-01-16
Description
In this episode of Mastering Digital with iLEAD et al, we are joined by Paul Wilson, Technical Director at DSL Telecom, to explore how businesses can use CRM systems to improve customer relationships and boost efficiency.
We cover:
What a CRM system is and why it’s essential for businesses today.
Key features to look for when choosing a CRM system.
How platforms like Zoho One can maximise advertising ROI.
Common challenges of implementing CRM systems and how to overcome them.
How to measure the success of a CRM system.
Real-world examples of businesses using CRM systems effectively.
Trends in CRM technology shaping the future of customer relationship management.
Tune in to gain actionable insights from Paul and discover how a CRM system can streamline your business operations.
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