DiscoverThe PPC Den: Amazon PPC Advertising MasteryClement, 9 Year Amazon PPC Veteran Interviews Michael, CEO Of Ad Badger
Clement, 9 Year Amazon PPC Veteran Interviews Michael, CEO Of Ad Badger

Clement, 9 Year Amazon PPC Veteran Interviews Michael, CEO Of Ad Badger

Update: 2024-08-23
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Description

In this episode, Michael and Clément Hynaux, a campaign manager at Ad Badger, uncover the secrets to a successful transition from a service-based business to SaaS. Have you ever wondered how a business changes when moving from providing services to a SaaS model?


Michael and Clément share their trials and triumphs on this battlefield.  Learn how to delegate tasks effectively, adapt strategies, and avoid common mistakes that could be costly for your business.




We’ll see you in The PPC Den!



🦡 Highlights ​​



  • 00:00 - Introduction



  • 02:31 - A motivating tale



  • 06:01 - Challenges in transitioning from service-based to SaaS



  • 12:01 - Adapting strategies and the importance of delegation



  • 18:01 - The role of machine learning in Amazon PPC



  • 24:01 - Practical tips for a successful SaaS transition



  • 34:01 - Closing thought






🦡 Resources & Links



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Host and Executive Producer: Michael Erickson Facchin


Guest Co-Host: Clément Hynaux


Senior Producer: Nancy Lili Gonzalez


Podcast Coordinator & Graphic Designer: Sofiia Podash


Video and Audio Editor: Pedro Moreno

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Clement, 9 Year Amazon PPC Veteran Interviews Michael, CEO Of Ad Badger

Clement, 9 Year Amazon PPC Veteran Interviews Michael, CEO Of Ad Badger

The PPC Den