DiscoverFull-Funnel B2B Marketing ShowEpisode 165: ABM Program to Engage and Land Enterprise Sales Opportunities [Live Case Study]
Episode 165: ABM Program to Engage and Land Enterprise Sales Opportunities [Live Case Study]

Episode 165: ABM Program to Engage and Land Enterprise Sales Opportunities [Live Case Study]

Update: 2025-06-02
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In this episode Vlad and Andrei are going to share a live ABM case study of our client, Customs4trade, presenting an ABM program to engage and land enterprise sales opportunities.

🔍 𝗪𝗵𝗮𝘁 𝗬𝗼𝘂’𝗹𝗹 𝗟𝗲𝗮𝗿𝗻:

✅ The exact playbooks Marketing & Sales use to win big deals
✅ How to align Sales & Marketing for maximum impact
✅ The critical role of SDRs in ABM (straight from an SDR)
✅ How to report ABM results to leadership (and prove ROI)

Don’t miss this deep dive into ABM that actually works 👋

RESOURCES

On-Demand B2B Marketing Courses: https://fullfunnel.io/b2b-marketing-courses/

Full-Funnel Insider - A Marketing Newsletter For B2B Marketers: https://fullfunnel.io/marketing-newsletter/

Join our community for B2B marketers - The Trenches: https://trenches.community/

Upcoming events: https://lu.ma/fullfunnel/events Full-Funnel Marketing Content Hub: https://fullfunnel.io/blog

Vladimir on Linkedin: https://www.linkedin.com/in/vladimirblagojevic/
Andrei on Linkedin: https://www.linkedin.com/in/azinkevich/
Bowin Cai on Linkedin: https://www.linkedin.com/in/bowin-cai/
Joseph Threlfall: https://www.linkedin.com/in/josephthrelfall/
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Episode 165: ABM Program to Engage and Land Enterprise Sales Opportunities [Live Case Study]

Episode 165: ABM Program to Engage and Land Enterprise Sales Opportunities [Live Case Study]

Andrei Zinkevich