In this episode, Susanne chats with Caleb Whittle, a former Chief Marketing Officer turned fitness and nutrition coach, who’s on a mission to simplify how we build muscle, lose fat, and feel better in our bodies. After years of burnout, weight gain, and misinformation, Caleb found his stride through strength training and science-backed nutrition. Now he helps others do the same with a practical, no-BS approach.

What’s covered in this episode:

• Caleb’s journey from marketing executive to natural bodybuilder and full-time coach.

• Why most people overcomplicate fitness, and the three simple habits that matter most.

• The biggest myths in the wellness space, from spot fat reduction to protein fears.

• Why strength training won’t make you “bulky,” and how it actually transforms your body composition.

• Caleb’s supplement staples, including protein sodas, creatine, magnesium, and more.

• How to approach food without labeling it “good” or “bad,” and instead focusing on purpose-driven nutrition.

Tune in to hear how Caleb is cutting through the noise in the fitness industry and helping people reconnect with what really works for their goals, their bodies, and their lives.

About Caleb 

Caleb experienced firsthand the challenges of balancing a demanding career with personal health. His own transformation, from burnt-out runner to competitive natural bodybuilder, sparked a deeper curiosity about human performance and a desire to help others navigate the confusing world of fitness and nutrition. Today, Caleb works with clients of all backgrounds to cut through misinformation, build muscle, and feel confident in their bodies, all without overcomplicating the process. 

Get in Touch

Connect with Caleb on LinkedIn: https://www.linkedin.com/in/calebwhittle/

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