Federica and I go way back to our university days, and it’s been incredible watching each other evolve in the industry since then. We've stayed connected, challenged each other, and pushed our respective limits.

In this episode, we dive deep into the role Federica has carved out for herself and the powerful business she’s building in Kenya. We break down her innovative work in the nutrition space, the story behind her ‘Power Pops’ product, and the mission driving it all.

It’s a conversation about growth, purpose, and turning vision into action—with plenty of laughs and insight along the way.

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Federica Trufelli:

Instagram - ⁠@federicatrufelli

Manny Silveira:

Instagram -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@_coachmanny_⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Enquiries:

mannysilveira@primitiveathletix.com

Website:

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠primitiveathletix.com