Michelle Thames breaks down the exact email pitch and follow-up cadence that secured her speaking slot at the Black Women’s Expo—and then hands you her “Stage-to-Story” workflow for turning one talk into five high-performing Instagram posts. Perfect for creators, coaches, and service pros who want to book stages and squeeze weeks of content (and revenue) from a single appearance.

Key Points Covered

• Opportunity Radar: How Michelle spotted and responded to the BWE call for speakers in under 15 minutes.


• Exact Pitch Email Template: Subject line, credibility bullets, and closing sentence that got the yes.


• Follow-Up Timeline: 48-hour bump, 96-hour LinkedIn nudge, and the “asset ask” that guarantees video + photos.


• Stage-to-Story Workflow: Five IG content pieces—hero photo, reel, carousel, Stories highlight, quote graphic—and the 7-day posting schedule.


• Monetization Play: Convert your talk into a newsletter hook, podcast episode, and $37 mini-offer.


• Action plan listeners can copy this week to pitch their own stages.

Action Steps

1. Create a Google Alert: “[Your industry] + call for speakers + 2025.”


2. Customize Michelle’s pitch email (see PDF).


3. Schedule two follow-up reminders in your calendar.


4. Secure recording and photo pass before event day.


5. 
   

   Use the Stage-to-Story checklist to plan five posts from one talk.

   
   

Resources Mentioned

• Power Hour – Visibility Power Session Pitch Audit


• FREE Stage-to-Story Checklist - DM ME on IG @michellelthames and ask for this (say you listened this episode 😉)

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