Show Up, Sell & Scale: The Specificity + Simplicity Playbook w/ Steph Rubio
Description
In this Social Media Decoded episode, strategist and “operations unicorn” Steph Rubio shares how to combine mindset + operations to stop undercharging, clarify your offer suite, and show up online with confidence. We dig into specificity and simplicity—the two levers that make your messaging convert—plus the systems that keep your business running like a well-oiled machine while you sell. Steph gets real about imposter syndrome, visibility fears, and the gritty choices that built her resilience and results.
What You’ll Learn
- Specificity > wide nets: how clear positioning attracts the right buyers fast
- Simplify to scale: streamline your offer suite so people instantly “get it”
- Visibility without the ick: show up, sell, and stay authentic on social
- Mindset that moves money: ditch self-limiting beliefs and price with confidence
Operations that support sales: practical systems for delivery, follow-up, and consistency
Who It’s For
Women entrepreneurs, coaches, and creatives who are ready to be seen, charge their worth, and scale sustainably without complicated funnels.
Guest Resources
Website: stephrubio.com
Instagram: @virtually_stephrubio
Let’s Connect & Get Your Freebie!
Stay inspired and get daily visibility tips—follow Michelle everywhere:
- Instagram: @michellelthames
- Threads: @michellelthames
- LinkedIn: Michelle L Thames
- YouTube: Michelle L Thames
- Podcast: Social Media Decoded
Ready to increase your Visibility? Join the FREE 7-Day Visibility Challenge HERE
show up online, visibility strategy, simplify your offers, offer suite clarity, specificity and simplicity, pricing confidence, stop undercharging, operations for small business, systems for entrepreneurs, mindset for women entrepreneurs, imposter syndrome in business, authentic selling on social media, messaging that converts, content that sells, sustainable scaling strategies
United States
