Overthinking is costing bars and restaurants more than you think. Waiting for the perfect post, the perfect campaign, or the perfect strategy isn’t just delaying progress—it’s keeping your seats empty.

In this video, I’ll show you why messy, imperfect action beats overthinking every time. Plus, I’ll give you three practical, no-fuss steps you can take today to get more guests through your doors.

What You’ll Learn in This Video:

• Why visibility matters more than perfection in hospitality.
• The simple actions that consistently fill seats.
• How to take action today, even if it’s not perfect.

Your guests aren’t waiting for perfection—they’re waiting for an invitation. Let’s get them through your doors.

0:00 - Understanding Overthinking in Marketing

0:10 - Recognizing the Impact of Imperfect Action

1:16 - The Importance of Taking Immediate Action

1:52 - Simple Ways to Attract Guests

2:12 - Crafting Engaging Emails for Your Audience

2:34 - Encouraging Your Team to Promote Specials

2:57 - Embracing the Mindset of Done is Better Than Perfect

3:08 - Consistency in Taking Messy Actions

The Takeaway Is Done Is Better Than Perfect - 02:57

Your Guests Aren't Waiting For Perfection - 01:16

Just Take Out Your Phone, Take A Picture And Post - 02:57

Take One Messy Action Today And See What Happens - 03:08

If You Don't Give That To Them, Somebody Else Will - 01:16

f this episode gave you that ‘aha’ moment, don’t wait—start taking action now!

• Follow me for more episodes designed to help you work less and earn more.
• Visit community.hospitalitystrategylab.com to connect with like-minded operators.
• Have a question or need a nudge in the right direction? Send me a message (jason@jlittrell.com)—I’d love to help.