Innovative Event Strategies for Behavioral Health Marketing with Renee Baribeau
Description
Join us on this episode of Recovery Reach by Recovery.com as we sit down with Renee Baribeau, the longtime event director behind Montare Behavioral Health and Renewal Health Group. Renee shares her expertise in organizing impactful events, from alumni gatherings to CE events, that foster community and drive successful outcomes in the behavioral health landscape. Discover how strategic, soulful gatherings can build meaningful connections, generate ROI, and enhance your organization's impact. Learn essential tips on executing effective events, leveraging technology, and creating lasting relationships within the industry. Whether you're planning intimate local meetups or large-scale national conferences, this episode is packed with valuable insights for anyone involved in the substance use and mental health treatment industry.
Explore mental health and addiction treatment options: https:/recovery.com
Learn more about Montare Behavioral Health (https://montarebehavioralhealth.com/) and Renewal Health Group (https://renewalrecovery.com/)
00:00 Introduction to Recovery Reach
00:31 Meet Renee Baribeau: Event Director Extraordinaire
01:23 The Importance of Events in Behavioral Health
04:33 Alumni Events: Building Community and Connection
07:04 Promoting and Managing Alumni Events
12:44 Leveraging Technology for Event Success
19:17 Continuing Education (CE) Events: A Strategic Approach
24:53 The Importance of Timely Follow-Up After Events
26:33 Maximizing Conference Impact for Patient Acquisition
28:17 Organizing Cost-Effective Day-Long Events
29:16 The Role of Enthusiasm and Vision in Event Planning
31:27 Creative and Budget-Friendly Event Ideas
33:19 Promoting Events Effectively
35:07 Avoiding Common Event Planning Mistakes
39:48 Successful Event Examples and Strategies
43:30 Renee's New Book and Upcoming Events
46:47 Final Thoughts on Event Planning
United States
