The Power of Human Connection: Insights on Scaling Culture from Michael Castanon
Description
In this episode of Recovery Reach by Recovery.com, Michael Castanon, founder of Alter Behavioral Health, Alter Care Line, and Care Predictor, joins us to discuss rebuilding after failure, building a scalable culture, and why human connection is the ultimate KPI in behavioral health. Michael shares his incredible journey from the world of finance to becoming a transformative leader in mental health care. He talks about his personal challenges, the insights gained from his entrepreneurial ventures, and the innovative strategies he implemented to elevate care quality. Learn how Michael's lived experiences have shaped his approach to mental health treatment and discover valuable lessons on leadership, resilience, and impactful business growth. Don't miss this inspiring discussion filled with actionable advice and heartfelt stories.
Explore mental health and addiction treatment options: https://recovery.com/
Learn more about Alter Behavioral Health: https://alterbehavioralhealth.com/
Learn more about Alter Care Line: https://altercareline.com/
Learn more about Care Predictor: https://carepredictor.com/
00:00 Introduction to Recovery Reach
00:29 Meet Michael Castanon: Journey and Achievements
01:03 Icebreaker and Initial Conversation
01:34 Michael's Background and Career Path
05:44 From Finance to Behavioral Health
06:02 Personal Struggles and Transformation
09:51 Lessons from Luminance Recovery
16:18 Rebuilding with Alter Behavioral Health
27:39 Understanding Market Needs
29:26 Identifying Market Trends
32:11 Impact of COVID-19 on Mental Health
37:43 Introduction to Care Predictor
41:06 The Science Behind Care Predictor
44:47 Implementing Care Predictor in Organizations
51:46 Marketing and Growth Strategies
55:04 Final Thoughts and Recommendations



