Inside the live shopping boom with Whatnot’s Daniel Fisher
Update: 2025-11-14
Description
On this episode of Talking Shop we are joined by Daniel Fisher, Head of Categories for Europe at Whatnot, the live shopping marketplace reshaping how people discover and buy in real time. We explore what’s driving the rise of live commerce, which categories are thriving, and what separates million-dollar sellers from the rest. Daniel also shares how brands and retailers can bring live energy into their channels and stay competitive in an increasingly global retail landscape.
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