It's not goodbye, it's see you later. How to know if it's time to pause or quit a marketing strategy.
Description
The Consistency Corner Podcast is going on summer vacation. Listen in as I share my journey in deciding to pause the podcast, and what that means for my marketing strategy and business. I talk about how I explored the idea of taking a break to reassess the podcast's role in my business and to giving myself time and space to make a decision. Hear me candidly share thoughts on messaging and the importance of clarity in communicating a problem you solves and who you serve, regardless of the platform where you choose to market your buswiness.
Takeaways
- Consider the return on investment of your marketing containers and how it fits into your overall marketing strategy.
- Taking a break can provide time and space to reassess and make decisions about the future of your business.
- Clarity in messaging is crucial for effectively communicating the problem you solve and who you serve, no matter where you show up.
- It's okay to pause or pivot in your business if it aligns with your goals and priorities, even if it feels challenging.
During the summer break we'll continue to publish weekly episodes, bringing back re-runs of favorite shows and a few shows from podcasters in The Consistency Corner Community.
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