DiscoverBehind the Brands: The Marketing PodcastMarketing Myopia: What brands can learn from Kodak’s failure
Marketing Myopia: What brands can learn from Kodak’s failure

Marketing Myopia: What brands can learn from Kodak’s failure

Update: 2021-06-14
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Kodak was a market leader in the photography industry. Let’s take a look at how short sightedness led them to become extinct.
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Marketing Myopia: What brands can learn from Kodak’s failure

Marketing Myopia: What brands can learn from Kodak’s failure

Mariam Noronha