NWSL Startup to Superclub: Amina Bulman’s Blueprint for Boston Legacy's Revolution
Update: 2025-08-29
Description
In this episode of The Transaction Report, CEO of SportsBiz and host Steve Feuerstein sits down with Amina Bulman — Chief Revenue Officer of Boston Legacy FC and former strategist at McKinsey, the Obama Foundation, and the Washington Commanders — to explore how women’s sports are reshaping the sponsorship landscape. From navigating the complexities of rebranding an NFL franchise to building Boston’s newest professional club from the ground up, Amina shares her vision for unlocking new fandoms, creating community-first partnerships, and positioning the NWSL as the fastest-growing league in America.
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