Psychology, Storytelling, & Design: The 3-Part Formula To Creating Content That Connects With Your Audience
Update: 2025-04-03
Description
If you’ve ever wondered why some content grabs attention and creates instant connections while other content falls flat, the answer isn’t just "the algorithm."
The best content—whether it’s a social post, a website, or an ad that stops people in their tracks—all follow the same three-part formula: Psychology + Storytelling + Visual Design
In this episode, I break down:
- The role of psychology in content marketing (and how to get inside your audience’s head)
- Why storytelling is the key to emotional connection
- How design choices and visuals impact audience engagement
- How to combine these three elements (psychology, storytelling & design) for maximum impact
So, if you’re tired of throwing content out there and just hoping it sticks, this is the episode that will help you start creating with more intention (so your content actually starts to work for your business).
Connect with me:
- Instagram - @pane.marketing
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