Social media is NOT marketing, there I said it.

Let's get real about social media and its role in marketing.

Contrary to popular belief, social media is not a magical replacement for genuine marketing strategies in the personal chef world.

The reality of social media:

 Picture this: why do we scroll through social media? Mostly to waste time and find some entertainment, right?

But here's the catch: you never really know who's actually seeing your posts amidst those endless algorithmic mysteries.

 And don't get me started on the fake engagement! Those likes and followers can be as phony as a store-bought soufflé.

Now, let's dish out the truth: social media is more like a seasoning, not the main course of marketing.

 It serves as social proof, like a fancy food review platform, but it won't magically fill your cooking slots with clients.

In this episode you will learn:

• What role social media really plays in a personal chef business that can support you
• There's no magical recipe for posting frequency that guarantees a flood of income or clients.
• How to refocus our energy on direct communication with those hungry souls who crave our culinary expertise
• Escaping the posting pressure, if it's not your jam move on!
• What paying clients are actually looking for to find you

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