S2:E5: How Loss Aversion Impacts Consumer Behavior

Update: 2021-04-14

Description

In this episode of the Buyer Narrative, I talk about a recent customer service interaction I had and how it alludes to the powerful impact of loss aversion on consumer behavior.

Comments

In Channel

S2:E9 The Future of CX is Doing More With Less [Season Finale]

2021-06-2314:27

S2:E8: How to Use Content to Improve the B2B Customer Journey

2021-05-2637:22

S2:E7: Is It Time to Change How We Think About Customer Experience?

2021-05-1211:20

S2:E6: How to Promote Self-Service

2021-04-2830:20

S2:E5: How Loss Aversion Impacts Consumer Behavior

2021-04-1411:16

S2:E4: How to Use Customer Insights to Drive Change

2021-03-3134:39

S2:E3: How to Use Customer Experience to Innovate

2021-03-1726:59

S2:E2: Sales Success Is All About Listening

2021-03-0329:18

S2:E1: Generating Demand in B2B SaaS

2021-02-1722:24

S1:E17: What is The Value of Customer Surveys?

2021-02-0313:59

S1:E16: Marketing Is Becoming Consumer-Centric, Can The Rest of The Org Catch Up?

2021-01-2715:38

S1:E15: What's Next For The Movie Theaters?

2021-01-2013:09

S1:E14: Opening Pandora's Box

2021-01-1317:28

S1:E13: Winning Support to Invest in Experiences

2021-01-0612:41

S1:E12: How Technology Can Enhance Experiences

2020-12-3019:40

S1:E11: What is The True Meaning of Brand?

2020-12-2315:13

S1:E10: Using Experiences to Drive Sales

2020-12-1613:23

S1:E9: Redefining Brand Legacy

2020-12-0911:06

S1:E8: Why Shaping The Right Experiences Is Not So Easy

2020-12-0215:44

S1:E7 | The Difference Between Customer Experience & Marketing

2020-11-2511:10

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S2:E5: How Loss Aversion Impacts Consumer Behavior

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S2:E5: How Loss Aversion Impacts Consumer Behavior

Kingman Consulting Group

S2:E5: How Loss Aversion Impacts Consumer Behavior