DiscoverOptily Radio: Accelerate eCommerce MarketingSMS for Sales: Repositioning this medium for direct conversions with Osa Gaius
SMS for Sales: Repositioning this medium for direct conversions with Osa Gaius

SMS for Sales: Repositioning this medium for direct conversions with Osa Gaius

Update: 2022-08-04
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Description

Is your business leveraging SMS in the most optimal way for communications and sales? Osa Gaius discusses the best ways eCommerce companies can introduce SMS as a highly personalized channel.

Osa Gaius is the Founder and CEO of Parrot, a mobile payments platform that helps companies sell products directly to their customers over text and collect 1-click payments.

Kevin Stagg, Optily's Chief Marketing and Customer Officer, brings a wealth of experience from working at both B2C and B2B brands, big and small, including international companies like Microsoft and Ding to the conversation.

The main topics we discussed were: 

  • How SMS can be a hyper-personal form of engagement
  • Scaling personalized communication without being spammy
  • SMS for subscription services


Resources:

  • Hiyo Alcohol Alternative
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SMS for Sales: Repositioning this medium for direct conversions with Osa Gaius

SMS for Sales: Repositioning this medium for direct conversions with Osa Gaius

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