Stop Guessing What To Do On LinkedIn: 5 Actions You Need To Do to Acquire Clients
Description
In this value-packed episode, Bradley Jacobs breaks down the five key actions fractional executives must take to leverage LinkedIn effectively for client acquisition. Bradley shares proven strategies based on his own successful practices that have helped him build a network of over 22,000 followers. He emphasizes the importance of a well-optimized profile that clearly communicates what you do and who you serve, developing a focused content strategy aligned with your target audience's pain points, and consistently showing up on the platform. Bradley explains why adding new connections weekly and engaging with people who interact with your content creates a snowball effect of thought leadership and client inquiries. He also addresses the mindset challenges that prevent many executives from seeing results, encouraging patience and persistence in building meaningful relationships through content, even when metrics don't immediately reflect success.
Learn More:Scale your fractional practice: https://mylance.coConnect with Bradley Jacobs: https://www.linkedin.com/in/bradley-r-jacobs/00:00 Introduction to maximizing LinkedIn for fractional executives01:08 Action #1: Optimize your LinkedIn profile03:05 Action #2: Develop a customer-focused content strategy05:47 Action #3: Show up consistently on LinkedIn07:59 Action #4: Add new connections every week10:22 Action #5: Engage with people who interact with your content12:05 Bonus tip: Maintaining the right mindset for LinkedIn success14:00 Closing thoughts and call to action
United States
