Posting awesome content but still not seeing sales? In this Fast-Fix Friday episode, Michelle Thames reveals the silent Instagram mistake that keeps creators, coaches, and small-business owners from converting likes into revenue: no clear offer line. Learn why visibility ≠ conversion, the mindset switch you need, and a one-sentence CTA formula that turns scrollers into buyers—without feeling “salesy.”

Key Topics Covered

• The hidden “cash register” problem: Why valuable posts alone don’t prompt purchases


• Mindset flip: Treat every post like a mini storefront, not just a value bomb


• Offer-Line Formula: 1 sentence, action-oriented, friction-free (plus swipe examples)


• Real-life micro case study—900-follower account → 3 retainer clients in 14 days


• Quick caption edit demo you can implement in 5 minutes


• How offer lines boost reach and revenue (algorithm loves conversions!)

Action Steps

1. Edit your latest post: Add one clear offer line (link-in-bio, DM keyword, or Power-Hour booking).


2. Pin a Story highlight called Work With Me or Start Here.


3. 
   

   Share your updated post in Stories and tag @socialmediadecodedpod for feedback.

   
   

Links & Resources

• Book a Power Strategy Session HERE


• Follow the show on IG: @socialmediadecodedpod
   


• Check out the new Visible & Booked merch and share how you’re wearing it!


• Stay inspired and get daily visibility tips—follow Michelle everywhere:
  
  
  
  • Instagram: @michellelthames
  
  
  • Threads: @michellelthames
  
  
  • LinkedIn: Michelle L Thames
  
  
  • YouTube: Michelle L Thames
  
  
  • Podcast: Social Media Decoded
  
  
  
  Ready to increase your Visibility? Join the FREE 7-Day Visibility Challenge HERE
  

  Get your FREE $200-a-day Story Strategy guide HERE!
  
  Want my proven story strategy that’s helping women earn $200/day from their audience? DM “STORY” to me on Instagram (@michellelthames) and I’ll send you my favorite visibility and sales framework—free for listeners!

Share the Episode

Screenshot this episode, add your new offer line in text, and tag @socialmediadecodedpod and @MichelleLThames so Michelle can repost your win! Drop thoughts or questions in the Spotify Q&A feature—your comment may be featured next week.

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