Episode Overview:

In this Marketing in the Age of AI episode, Emanuel Rose talks with entrepreneur Eric McHugh about Dating (DATAING), the first AI-powered matchmaking app. From dynamic, auto-updated profiles and an AI concierge named “Cupid” to UGC growth tactics and city-by-city launches, Eric shares how AI is transforming modern matchmaking—and what marketers can learn from it.

What You’ll Learn:

• How AI builds and updates dating profiles using a user’s digital footprint and ongoing chats

• What an AI concierge (“Cupid”) can do: find matches, learn preferences, and continuously refine your profile

• Why pattern recognition at scale surfaces non-obvious compatibilities humans miss

• Go-to-market lessons: UGC creator programs, local events, and heat-map expansion (LA → nearby cities)

• Channel strategy: TikTok, Instagram, Reddit, Pinterest, and when paid ads actually make sense

• Tech stack peek: ChatGPT for prompting, Cursor for coding, Google Veo for AI video creatives

• Target market insights: why ages 25–35 are prime for AI-assisted matching
  

Featured Guest:

Eric McHugh — Serial entrepreneur and innovator behind Dating (DATAING), an AI-driven matchmaking service using digital footprints and chat context to create smarter matches. Guest LinkedIn: https://www.linkedin.com/in/ericdouglasmchugh/

Episode Highlights:

• 🧠 Dynamic profiles: Profiles auto-generate and evolve from connected sources (e.g., email, social, photos) + live chat signals

• 🧑‍✈️ Meet “Cupid”: Your AI concierge that hunts for matches, logs preferences, and keeps profiles current

• 🎯 Better matching: AI correlates subtle traits across big data sets to surface unexpected compatibility

• 📍 Growth engine: City-first rollout (LA focus), in-person events, college tours, and UGC creator networks

• 📈 Marketing ops: Micro-influencers (<10k), measurable referral loops, and diversified channels beyond the usual suspects

• 🛠️ Build with AI: Practical tooling—ChatGPT (prompt ops), Cursor (dev), Google Veo (video)
  

Connect and Explore More:

Host website (Emanuel Rose): https://emanuelrose.com/ Emanuel’s AI book: https://emanuelrose.com/product/authentic-marketing-in-the-age-of-ai/

Connect with the Host (Emanuel Rose): LinkedIn: https://www.linkedin.com/in/b2b-leadgeneration/ Instagram: https://www.instagram.com/emanuelroseauthor/ Facebook: https://www.facebook.com/EmanuelRoseAuthor YouTube: https://www.youtube.com/@marketingintheageofai-ec6fx

Connect with the Guest (Eric McHugh): LinkedIn: https://www.linkedin.com/in/ericdouglasmchugh/

(App: search “DATAING” / “Dating” in the Apple App Store)

Further Reading or Resources:

• Blog recap (episode topics): https://emanuelrose.com/harnessing-ai-for-effective-marketing-insights-from-innovator-eric-mchugh/

• Host site (more AI + marketing insights): https://emanuelrose.com/

• Book: Authentic Marketing in the Age of AI — https://emanuelrose.com/product/authentic-marketing-in-the-age-of-ai/
  

If you’re curious how agentic AI can drive smarter customer experiences (and real adoption), hit Subscribe, Like, and drop a comment: Which part of AI-powered matchmaking could cross over to your industry? 💬

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